Open · May / Jun 2026Singapore —Founder operated · field tested

We turn diagnosisinto booked calls.

datadoodle is a private GTM execution lab in Singapore. We find the business issue, turn it into visible proof, send it to the right operator, and keep improving until the conversation moves.

Book a working session Or see the field work

Scorecards●Proof assets●Outreach systems●AI visibility●Built in Singapore●Tested in market●Operator led●Founder run●No agency theatre●Scorecards●Proof assets●Outreach systems●AI visibility●Built in Singapore●Tested in market●Operator led●Founder run●No agency theatre●

/ what we believe

Proof beats pitch. Every time.

Most outreach asks the buyer to imagine the problem. We show the problem, show a better version, then ask for a conversation. The difference is small but commercial: people do not buy abstract improvement. They respond when the gap is visible.

The work is not about looking like a bigger agency. It is about moving from diagnosis to proof to reply to call, then learning from what the market actually says.

250+

Real replies studied

30m

From diagnosis to proof

4yr

Building in market

SG

Field tested locally

/ services

Four parts.
Done well.

DataDoodle is intentionally narrow. We do not try to be the whole marketing department. We build the proof and systems that help the right conversations start.

01
Scorecards
Clear diagnostics that show where a business is leaking enquiries.
We turn a vague website problem into something an owner can see: AI visibility, mobile speed, trust signals, conversion path and what the page needs to make the next step obvious.
- → SEO + GEO snapshot
- → Speed and mobile readout
- → Trust gap diagnosis
- → Specific conversion fix
diagnosis first · build only if useful
02
Proof assets
Visual rebuilds and message assets that make the opportunity obvious.
Instead of asking a buyer to imagine a better funnel, we show it. Homepage concepts, after scorecards, intake flows and offer pages give the conversation a concrete reason to move.
- → Homepage rebuild concept
- → After scorecard
- → Intake or enquiry flow
- → Offer page direction
visual first · proposal second
03
Outreach systems
Paced WhatsApp and LinkedIn motions with proof attached.
The system finds the right operator, sends the right proof, tracks replies and keeps follow up clean. Not bulk blasting. The point is fewer, sharper conversations with people who can actually decide.
- → Lead sourcing
- → Proof matched to each account
- → Reply tracking
- → Follow up cockpit
built around live operator feedback
04
AI visibility
Make the business easier for Google and AI assistants to understand.
The next search journey is not only Google blue links. We structure services, people, locations, FAQs and proof so the business is easier to cite in AI answers and easier to trust on mobile.
- → Schema structure
- → Service page clarity
- → FAQ extraction
- → Mobile first trust path
technical layer · no redesign required

/ field work

261 proof assets.
Built before the pitch.

Not case studies. Actual outbound proof packs built for Singapore service businesses before asking for the call. The library keeps growing as new verticals get tested.

/ the pack

Scorecard.
Mockup.
Message.

Each pack shows the current gap, the improved direction, and the exact first touch used to start the conversation. The work is specific enough to be useful before a proposal exists.

261

total assets

4

verticals live

growing

new packs weekly

148

Law firms

Scorecard and homepage rebuild packs

Consult bookings, AI visibility, mobile intake clarity

38

Moneylenders

Trust and conversion packs

Credibility, application clarity, fast WhatsApp enquiry flow

58

Funeral providers

Urgency and trust packs

Packages, location, contact clarity for families deciding under pressure

17

Other service businesses

Sharp experiments

Education, wellness, clinics and local operator funnels

/ live proof wall

A public slice of the internal gallery. The real board is larger, active, and keeps expanding as new verticals get tested.

readysent261 totalgrowing

Arielle Law Homepage rebuild — Arielle Law
Homepage rebuildLaw

Astute Legal Homepage rebuild — Astute Legal
Homepage rebuildLaw

Beyond Legal Homepage rebuild — Beyond Legal
Homepage rebuildLaw

Fortis Law Homepage rebuild — Fortis Law
Homepage rebuildLaw

Helius Law Homepage rebuild — Helius Law
Homepage rebuildLaw

Integrity Law Homepage rebuild — Integrity Law
Homepage rebuildLaw

That.Legal Homepage rebuild — That.Legal
Homepage rebuildLaw

Tito Isaac Homepage rebuild — Tito Isaac
Homepage rebuildLaw

Trenchant Law Homepage rebuild — Trenchant Law
Homepage rebuildLaw

Venture Law Homepage rebuild — Venture Law
Homepage rebuildLaw

Watershed Law Homepage rebuild — Watershed Law
Homepage rebuildLaw

Ashvin Law Homepage rebuild — Ashvin Law
Homepage rebuildLaw

118 Credit Conversion direction — 118 Credit
Conversion directionMoneylender

Accredit Conversion direction — Accredit
Conversion directionMoneylender

ABI Credit Conversion direction — ABI Credit
Conversion directionMoneylender

Aero Credit Conversion direction — Aero Credit
Conversion directionMoneylender

Amazing Grace Trust direction — Amazing Grace
Trust directionFuneral

All Saints Trust direction — All Saints
Trust directionFuneral

A.LifeGrad Trust direction — A.LifeGrad
Trust directionFuneral

Ang Brothers Trust direction — Ang Brothers
Trust directionFuneral

Lil' but Mighty Parent enquiry journey — Lil' but Mighty
Parent enquiry journeyEducation

Shown here: 21 public examples from a 261 asset internal board.scorecard + mockup + first touch

/ how we work

Three moves.
No theatre.

01Day 1

Diagnose

We look for the commercial block: unclear trust path, weak mobile experience, poor AI visibility, buried offer, slow page or confusing next step.

02Days 2 – 5

Prove

We turn the finding into a scorecard, rebuilt section, offer page, after card or message asset that makes the opportunity concrete.

03Week 2 +

Move

We send the proof, track replies, handle follow up, learn from objections and keep tightening the motion until it produces real conversations.

/ founder

Brayden Tan

Founder, builder, GTM operator

SG · 2026

/ the founder

Hi, I'm Brayden.

I build systems that turn insight into action. Then I watch what the market does.

I work across product, GTM and automation. The useful part is not just building the asset, it is knowing whether the asset can create a real business conversation.

DataDoodle is where that gets tested in the field: scorecards, proof assets, AI visibility, WhatsApp outreach, LinkedIn experiments, reply handling and proposal loops.

Background includes NUS Engineering, NUS Enterprise, Block71, e27 Top 100, Plug and Play Enterprise 2024 and SME 500 ecosystem work.

E27 Top 100SME 500Block71NUS EnterpriseFortune Brainstorm AI

Work with me

/ frequently asked

Honest answers
to fair questions.

A small lab means the person diagnosing the problem is also the person building the proof and watching the reply. No account manager layer, no theatre, no handoff gap.
Fixed. We scope before we sign. If we got the scope wrong, that is on us, not your invoice. Scope changes go through a written change order with a delta price.
Yes. The work is built for operators, not technical teams. You should understand the issue, the proposed fix, the expected business outcome and what happens next.
Use whatever gets the business outcome shipped cleanly. Usually that means fast front ends, simple databases, AI where it removes work, analytics where it teaches us what to improve, and no novelty for novelty’s sake.
Yes. Retainer model is a fixed monthly slot. You get N hours, a Slack shared channel, and a same-day response SLA on production issues. Cancel anytime.

/ next step

Got an idea?
Let's sketch it.

If there is a real conversion or visibility problem, send the context. I will tell you what I see, what I would fix first, and whether it is worth turning into a project.

brayden@datadoodle.space

/ engagement

Diagnostic sprint
from $1.5k
Scorecard, issue map, AI visibility readout and first fix plan.
Proof build
from $5k
Rebuild concept, conversion path, SEO and GEO layer, ready for launch.
Execution system
custom
Lead source, proof assets, paced outreach, reply cockpit and learning loop.

We turn diagnosisinto booked calls.

Four parts.Done well.

Scorecards

Proof assets

Outreach systems

AI visibility

261 proof assets.Built before the pitch.

Scorecard.Mockup.Message.